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Former Reed Exec Krakoff To Head VNU Business Media

Via B or not 2B: Robert Krakoff, who is the former vice chairman of Reed Elsevier USA and chairman/CEO of that company when it was Cahners, has been named CEO of VNU Business Media. Here are links to some of the coverage:

• From Mediaweek: Krakoff Named President/CEO of VNU Business Media; Marchesano to Oversee Project Forward
  
  
• From FinanzNachrichten, an article that's a bit longer: NU Names Marchesano to Head Transformation Program; Krakoff to Succeed Marchesano as Head of VNU Business Media USA; Company Appoints Additional 'Project Forward' Team Leaders
  
  
• From Folio: VNU Business Names Krakoff New CEO, Creates New Position for Marchesano
  
  
• From BtoBOnline: VNU names Marchesano to lead transformation program; Krakoff named president-CEO of VNU Business Media
  
  
• From Mediabistro: Billboard Information Group Tunes Out 26 Staffers

VNU's press release

Posted by Martha Spizziri on Thursday, August 10, 2006 @ 12:12 PM
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The American Society of Business Publication Editors was founded in 1964 as the professional association for full-time and freelance editors and writers employed in the business, trade, and specialty press.

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