Don't Miss the State of the Industry Banquet:
Integrated Media: A Work in Progress

RSVP deadline extended to Dec. 4.

With traditional publishing models under assault, a growing number of organizations are pinning their hopes on a mixed-product portfolio that embraces print, the web and conferences – also known as Integrated Media.

Our panel of experts, drawn from both the publishing industry and the “buy” side, will discuss ideas on:
  • how to align and balance different media to serve a target audience and achieve financial goals.
  • how to assemble, sell, and manage portfolios of print/web/conference products for their audiences,
  • how media buyers see these portfolios, and
  • how readers actually want to consume information.
The panel will be led by David Brousell, editor-in-chief of Managing Automation, and currently includes:
  • Julia King, executive editor, events/national correspondent, Computerworld.

  • Gary Beach, publisher, CIO magazine.

  • David Rudzinsky, vice president and chief information officer, Hologic Inc.

  • Paul Hoy, global manufacturing industry leader, Cognos Inc.
Don't miss this important event.

Meeting Details

Where:
Crowne Plaza Hotel
1360 Worcester Street (Route 9)
Natick, MA 01760
Directions
When: Wednesday Dec. 12, 2007
Networking: 6:00-7:00 p.m.
Dinner: 7:00-7:30
Panel Discussion: 7:30-8:45
Q&A: 8:45-9:15
Tickets include dinner and dessert. A cash bar will be available.

Menu: Grilled Marinated Chicken Breast with Dijon Mustard, Field Green Salad with Sherry Vinaigrette. Dessert: Fresh Fruit and Berries with Vanilla Cream

Cost:
Nonmembers: $75
Members: $65
Tables of 8: $500
Half-Tables of 4: $250
Reservations must be received by Dec. 4. Please mail your check, payable to "ASBPE-New England Chapter," to:
Alan Earls
222 Pond St.
Franklin, MA 02038
For further information or to pay by credit card, contact Alan at 508 528 6930 or email alan.earls@comcast.net.

Update, Nov. 27, 2007: The above has been updated to reflect that Paul Hoy of Cognos Inc. will replace Sharon Ward of Microsoft as a panelist.

Nov. 28: The reservation has been extended by three days, to Dec. 4.

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