Thursday: FREE Advanced Social Media for Journalists Workshop

Columbia Journalism school prof Sree Sreenivasan is leading a workshop this Thursday, from 6:00-7:30 p.m., at Emerson College. From the workshop description:
Already comfortable on Twitter, Facebook and LinkedIn? Already figured out Google Buzz? Then it's time to take it your social-media skills to the next level.

This, special, advanced social-media class is designed to specifically help social-media pros make the most of social-media tools. You will be expected to know all the basics and be ready to dive into a session filled with practical, actionable tips and case studies.
  • How to deepen your connection with your audience(s) via social media
  • New tools you must absolutely know and use
  • How to build your personal brand
  • How to find, on deadline, specific types of people you need for work
  • The best ways to increase your followers, fans, and connections
  • How to get the "right" followers, fans, and connections
  • Metrics: why you need to understand them and how you can do just that
  • Sustainable social media -- how to keep from drowning in information and make time to participate efficiently
The workshop is free, but registration is required. Details and registration links are on Facebook.


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