ASBPE's Feb. 26 webinar will provide a detailed, step-by-step walk-through to help you get a vivid picture of the editing process from a fellow B2B editor. Speaker Rob Freedman produces and edits some 40 videos a year.

Other aspects of the video process will be covered but the focus is on editing with the standard editing platform: Final Cut Express. We will walk through the actual editing process of a short video.

We will show you how to:

• Transfer video from your camera to the editing platform
• Edit video to create a sequence (Final Cut's term for the edited video)
• Add transitions
• Add music
• Add voiceovers
• Enhance badly shot or lighted footage
• Export to a playable file

Rob Freedman, senior editor of Realtor Magazine, has recently made the crossover to multimedia journalism and will offer his “been there, lived through that” experience so you can learn his lessons — and avoid his mistakes.

Date: Friday, February 26, 2010

Time: 12:30 to 2:00 p.m. EST

Location: Your desktop

Cost: $20 for ASBPE members, $45 for nonmembers

To register: Go to www.asbpe.org/webinars

Labels: ASBPE Educational Programs, Technology, Webinars

Columbia Journalism school prof Sree Sreenivasan is leading a workshop this Thursday, from 6:00-7:30 p.m., at Emerson College. From the workshop description:

Already comfortable on Twitter, Facebook and LinkedIn? Already figured out Google Buzz? Then it's time to take it your social-media skills to the next level.

This, special, advanced social-media class is designed to specifically help social-media pros make the most of social-media tools. You will be expected to know all the basics and be ready to dive into a session filled with practical, actionable tips and case studies.

• How to deepen your connection with your audience(s) via social media
• New tools you must absolutely know and use
• How to build your personal brand
• How to find, on deadline, specific types of people you need for work
• The best ways to increase your followers, fans, and connections
• How to get the "right" followers, fans, and connections
• Metrics: why you need to understand them and how you can do just that
• Sustainable social media -- how to keep from drowning in information and make time to participate efficiently

The workshop is free, but registration is required. Details and registration links are on Facebook.

Labels: Non-ASBPE Educational Programs